Kiko Milano
Belletrist x Kiko Bookclub
A cocktail hour event featuring a fireside chat with Emma Roberts to showcase her bookclub, and Kiko Milano’s newest product line.
Client
Kiko Milano
Agency
Butter Inc.
My Role
Executive Producer
Year
2024
Location
New York, NY
Scope
Cocktail Hour, 100pp
Timeline
4 weeks
Overview
Italian superstar cosmetic brand Kiko Milano show cased their new line of products using their very own spokesperson, Emma Roberts. The event featured a delightful cocktail hour on the rooftop of the iconic Bowery Hotel in Manhattan, NY. Emma Roberts, owner of Belletrist Bookclub, hosted the event and a fireside chat discussing author Lili Anoliks newest book- Didion and Joan. Guests enjoyed the conversation and the opportunity to collect books from the bookclubs collection.
We built a makeup station wall for touch ups mid party, and integrated it so seamlessly into the old brickwork of the Bowery you’d never know they weren’t always there. Guests also played with a giant magnetic words board, collected custom merch, and bookmarks.
