Lipton Iced Teas
Two Cups to Goodness
An all day wellness and influencer event with bespoke activities, panelists, and a DJ set by Paris Hilton.
Client
Lipton Iced Teas
Agency
Sallee Productions
My Role
Executive Producer
Year
2024
Location
Los Angeles, CA
Scope
1 Day event, 250pp
Timeline
4 weeks
Overview
Lipton wanted to treat relevant influencers to a day of wellness, learning and fun. To promote their new line of green teas, hundreds of influencers flocked to The Smog Shoppe in Culver City to enjoy a whole host of activities including ice baths, massages, ear seeding, yoga, and tea cup decorating. They also enjoyed a Lipton hosted panel conversation including iconic housewife Kyle Richards, followed by a private DJ set by miss Paris Hilton herself.